Victoria Wilkinson

beauty, Hair, fragrance, fashion & Lifestyle creator

Victoria is a Toronto-based creator with a professional background in marketing, social media management, and experience as a former Sephora Senior Artist. This foundation allows her to approach content and brand partnerships with a strategic lens that prioritizes both creativity and measurable results.

Across Instagram and TikTok, she shares honest reviews, self-care tips, product recommendations, and glimpses of her daily life, creating content that is fun, approachable, and engaging for her growing community. Her mission is to make beauty exciting and accessible for everyone, whether you’re new to skincare or already a beauty enthusiast.

Blending authenticity with joy, Victoria brings her audience along as she explores new products, trends, and lifestyle moments, often alongside her beloved black lab, Carter.

TT: victoriasandra.w

IG: victoriasandra.w

YT: victoriasandra.w

Ethnicity: Canadian

Lives in: Toronto

Sign: Gemini

 

Audience Demographics & Insights

INSTAGRAM

3.1K Followers

Gender:

Female (41.1%)

Main Age Groups:

25-34 (61.7%) 35-44 (24.7%)

Main Locations:

Canada (65.9%), USA (11%)

Monthly Views:

88.9K

TIKTOK

26.9K Followers

Gender:

Female (75%)

Main Age Groups:

18 - 24 (25.7%) 25-34 (52.9%)

Main Locations:

Canada (8.9%), USA (5.8%)

Monthly Video Views

26K

YOUTUBE

205 Subscribers

Gender:

Female (85.7%)

Main Age Groups:

18-24 (17.1%), 25-34 (60.4%)

Main Locations:

USA (23.6%), Canada (8.1%)

Monthly Watch Time (hours)

8.5K

for questions, rates and collaboration requests contact: victoria@socialclimate.me

On the Feed

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Kind words

“Victoria makes beauty and skincare approachable, and we love that she always keeps it real.

Her unique glow comes from blending her expertise with authenticity, with a mission to help her audience look and feel their best. Whether that’s through skincare tips, honest product reviews, or lifestyle moments that inspire balance and joy, she makes beauty exciting and accessible for all.

She’s dedicated, thoughtful, and intentional in how she shows up for her community, creating content that feels both elevated and relatable.”

— Jana Mollica, Talent Manager

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